TY - BOOK AU - Milward-Olivier,Gerald TI - Effective corporate communications U1 - 001.51 21 PY - 1986/// CY - London PB - The Institute of Chartered Accountans KW - Comunicación KW - Información, teoría de la N1 - 1 The audience for corporate communications. 2 So what do people think of you? 3 Planning effective. 4 Putting it into effect the techniques. 5 Of institutions and corporations and companies. 6 Measuring. 7 A cheklist for action ER -